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Most MLS's or Realtor Associations will offer different IDX options for
their website. These options include, Framing/Smart Framing and Data-Feed/FTP.
The difference between these options are explained below.

IDX Framing/SmartFraming
Allows you to offer MLS/IDX searches, search
results, and listing details, but that these pages are served from
either the MLS's computers or an aggregator that has an agreement with
the MLS to provide this service.
When a visitor does a search on your website using the IDX/MLS feature, they
get results right from the IDX/MLS. Most framed IDX's will not display the
contact information for the listing agent, simply a statement such as "Courtesy
of John Smith of JS Realty", therefore making YOU the
first contact when a customer inquires about a listing.
LinkURealty can take
full advantage of framing IDX listings from virtually any source. IDX framing is the easiest and most
economical way to display MLS listings on your website.
| Advantages: |
Disadvantages: |
| - IDX results are updated usually
several times day. |
- Not usually customizable. |
| - Minimal setup time required. |
- Sometimes not very client
friendly. |
| - Pre-developed and designed by
MLS |
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IDX Data Feed/FTP
A data feed means that your MLS will offer FTP access to you or your website
developer to download raw MLS data from their server. However this usually means
that you will need to pay to have the database developed and search forms, e.t.c,
or you would need to subscribe to a service that already has the IDX developed.
| Advantages: |
Disadvantages: |
| - Extremely customizable. |
- IDX results may not be updated
as often. |
| - Usually better appearance and
easier to use. |
- Longer setup time. |
| - Allows a lot of functionality
and options. |
- Can be expensive to setup. |
Important note about data feed/FTP!
LinkURealty can provide FREE development and setup for a
basic IDX search feature for use
on your website if your MLS does not offer IDX
framing. An additional $5 a month may be charged for this service depending on
your MLS area. LinkURealty also offers Premium IDX solutions in many areas for
an additional cost.
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